Fey Dashboard UX: Lessons in Clarity and Personalization - Fey UI Breakdown


Contextual headline with sentiment value
Instead of a generic greeting, the headline tells users the market sentiment right away. Neutral sentiment is displayed with a neutral tone, while bullish and bearish states use green and red for instant recognition.

High-level industry breakdown with visual intensity
Industries are listed with percentage changes alongside subtle bar visualizations. This gives both a detailed and quick glance view of sector strength and weakness, reducing cognitive effort.

Balanced split layout for dual focus
The left panel prioritizes live market data, while the right stream surfaces news and updates. This separation supports multitasking without overwhelming the user.

Personalized insights inside news cards
The earnings call card highlights 4 upcoming events, and also highlights one from the user’s watchlist. This personal touch increases relevance and makes the feed actionable.

Minimalist design for clarity over decoration
The spacious layout, dark theme, and restrained color use ensure focus remains on insights, not UI elements. This makes the experience clean and trustworthy.

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